I make marketing and sales run smoother.

I support the marketing team with campaign setup and execution, and manage the CRM (HubSpot) the whole revenue org runs on, from lifecycle tracking to the management reporting that surfaces bottlenecks. I also define how buying signals translate into sales action: what raises intent, which behaviours route straight to sales, and where the handoff bar sits per segment. I give sales the performance reporting, inbound management, and pipeline visibility they rely on, and turn data into insights that sharpen targeting. Alongside that, I lead AI adoption across the team, building automations that make these processes faster and more scalable. In practice, I’m the single point of connection across marketing, sales, and operations.

I joined Brickken as an intern before the product launched and grew with the company over four years. I launched the go-to-market and brand from scratch, ran the campaign that drove $250K+ in token sales from 1,000+ investors, then scaled a marketing department, growing lead generation 300%, before moving into operations to own the MarTech and CRM backbone the whole revenue team relied on.

• Marketing Operations 2024–2025
• Head of Marketing 2023–2024
• Marketing Associate 2022–2023
• Operations Analyst (Intern) 2021–2022

Managed a support team helping accounting firms get the most out of SME accounting software.